It has been announced that Munich will now be the host city for the Germany’s biennal motor show. This is in response to the 30% drop in attendance. The German car industry decided to relocate. The cities shortlisted where Berlin, Hamburg and Munich ultimately beeing chosen as the host city.
The VDA said: “The IAA will evolve from an automotive to a mobility platform. In addition to the fascination with cars, it should be the initial spark that the host city will develop into a smart city with intelligent traffic concepts and innovative networking of modes of transport – sustainable and geared to people’s needs. Munich and the concept of the city offer the best conditions for this – and thus for the restart of the IAA – in the opinion of the VDA board.”
Please view the IAA concept video below